Colour management for packaging : a comprehensive guide for graphic designers

By Unknown Author.

Colour management for packaging : a comprehensive guide for graphic designers

Description

A one-stop color resource for all packaging and graphic designersColor Management for Packaging covers both theoretical and practical packaging design considerations. Every aspect of color for packaging is explored, including issues of standout, impact, legibility, appetite ratings, emotional responses to color, prepress requirements, technical considerations, and issues of aging and display.Not only is this a great ideas reference book, it is also a hardworking manual that gives designers the broad color knowledge with which to create more successful packaging designs. It shows how to work...

ISBN(s)

2940361673, 9782940361670

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